Thursday, September 10, 2009

Designer Sunglasses, Why Are They So Costly?

By Ruby Shaw

It really is amazing that people, and I mean ordinary people are willing to pay between 100- 300 for a pair of sunglasses. Sunglasses are one of the most expensive fashion accessories one can buy and it is not just the super stars and glamorous people that are paying for them.

So why do we spend so much on such a small fashion accessory and are they any better than a cheap pair from a motorway service station?

Everybody at some stage in their life has owned a designer pair of sunglasses. If you think back to the days when you had a pair and the way they made you feel when you put them on then I am sure you can understand why we pay that little bit extra for sunglasses. It is a great feeling when you are wearing such an item of class, like you are transformed when you put them on into a person of stardom or influence. Most of us are happy to purchase high street labels for normal clothes1 but when it comes to sunglasses and handbags for that matter we will only settle for the best.

Is it because sunglasses are one of the most noticeable fashion accessories that we are prepared to pay that bit extra to be looked upon with somebody with class and a bit of cash to spend on fashion items.

The fact is sunglasses are meant to do one job and that is to keep out ultra violet light and to protect our eyes from the damaging sun. So in fact any pair of sunglasses that have approval of doing such a task should be as good as the next pair after all designer glasses are not made out of some kind of super plastic or metal and do just the same job. Designer sunglasses break just as easily as your 10 pair and they get lost and scratched just as easily.

The fact is designer sunglasses are no better than the ones you can buy from a motorway service station. People will continue to pay for expensive designer sunglasses because of the way they make them feel. Remember the only thing you are paying for is the name tag and they way you look.

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